Corporate Product Marketing Lead
We are looking for an outgoing, passionate, and innovative product marketing leader to join our fast-paced, global team and lead the marketing of our security portfolio. Leading a small team of energetic marketing rockstars, you will play a strategic and critical role in developing our corporate message, driving corporate content strategy and execution, and delivering that message and value to our external audiences. An attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our corporate and portfolio value proposition in a way that resonates and clearly articulates how we solve our buyers' problems.
Key Responsibilities
* Collaborate with product management and marketing communications to develop our corporate message along with content strategy and execution in support of the portfolio.
* Act as the primary thought leader externally for the solutions you support, including driving, managing, and delivering content for our monthly webinars, Tech Talk Series, as well as other customer facing speaking engagements and presentations.
* Lead and help the company transition from a product-centric to solutions-centric focus by developing compelling content at the solutions level as well as for top industry verticals.
* Conduct competitive analysis and review market data to understand trends and opportunities and use this insight to drive continuous improvement in our marketing collateral as well as sales efforts.
Requirements
We are looking for related experience in technical marketing, product marketing or product management in enterprise hardware and software companies, ideally in the cybersecurity industry, with a consistent track record to ramp up quickly:
* 5+ years of related experience in networking/cloud or cybersecurity is required.
* Comfortable at storytelling and generating compelling content aligned to the stages of the buyer's journey.
* Must be a strong public speaker, comfortable in front of large, senior groups, and good at generating presentations.
* Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.
* Team player who thinks outside the box and isn't afraid of pushing the envelope to drive creativity.
* Power user of networking tools such as LinkedIn, Twitter, Facebook, and Instagram.
* Secondary language (Spanish or Chinese) will be a plus.
Who We Are
Cyber security is one of the fastest growing priorities globally across all industries. Founded in 2006 by industry veterans, and now a leading innovator in the cybersecurity space, we at Hillstone Networks are focused on transforming cybersecurity and making it accessible to all. Our approach allows security teams to gain comprehensive visibility across the expanding and increasingly complex threat landscape, fully understand that landscape, and be armed with the appropriate tools to combat threats and secure critical and confidential assets.
With over a decade of continuous innovation, we have released multiple industry-leading cybersecurity solutions from enterprise firewalls to SD-WAN, ZTNA, NDR, XDR, CWPP and Microsegmentation.
Hillstone's products are trusted by over 23,000 companies worldwide and favorably rated by leading analysts. We have been named as a Visionary in the Gartner Magic Quadrant for Network Firewalls, recognized 9 consecutive years, along with recognition in the Gartner Peer Insights Customers' Choice for Network Firewalls for 3 consecutive years.