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Email Marketing Specialist (NJ or Boston)

Location
Woodbridge, New Jersey
Posted
7 Sep 2023

Position: Email Marketing Strategist (NJ or Boston)

Location: Hybrid

Status: Full-Time

Estimated Duration: Full-Time

Starts: As soon as the right person is found

Salary: $75,000 - $105,000


Job Description:

Our client, a leading insurance company, is seeking a full-time Email Marketing Strategist to join their marketing team.


This role is Hybrid in-person 4 days and 1 day remote (flexible days). This role can be located in either Boston or Woodbridge, NJ.


MUST-HAVES:

-Demonstrated track record of success implementing and managing cold email campaigns across various email service providers

-Experience using HTML/CSS to create dynamic emails for direct to consumer email campaigns

-Exceptional writing, proofreading and editing skills

-Experience with Salesforce Marketing Cloud



Responsibilities:

-Conceptualize, lead and execute dynamic, data-driven email marketing strategies to generate leads and call to action, grow brand awareness and increase quoting traffic via cold email campaigns targeting purchased and acquired lists, and drive user retention

- Collaborate with cross-functional digital marketing/strategy teams to identify opportunities for increasing conversion and ensure the desired strategy and tactics are implemented accurately

-Acquire, clean, segment, and manage various email listings for planned campaigns

-Create, monitor, and enhance email prospecting journeys to improve engagement across various segments

-Monitor and report on relevant KPI's including Bounce Rate, Delivery Rate, Open Rate, Click Through Rate

-Track, analyze and report regularly on email campaign results and email KPI's

-Conduct user research and A/B testing to understand user needs and pain points, test new concepts, improve and optimize campaigns


Qualifications:

-3+ years of experience in direct response email marketing (cold email/prospecting). Insurance, credit card, or banking industries is a plus

-1-3 years of experience using HTML/CSS to create dynamic emails for direct to consumer email campaigns

-Strong project management skills and ability to multi-task effectively


Health & Dental insurance

401(k) program with company-paid bonus contribution option

12 paid holidays annually

PTO Accrual

Company-subsidized health club membership

Tuition reimbursement

Pre-tax flexible spending accounts for medical and dependent care.

We review our benefits programs annually and update them frequently to ensure that we maintain an industry-leading compensation plan.

- A corporate wellness program where employees can money for being active

- A medical professional comes to their office 2 days per week and can write prescriptions

- They have company functions (summer, holiday, etc.)

- Work/life balance

-The company statement has remained the same for over 35 years and is often times refreshing for people coming from large corporations


If you feel you are qualified for this position please send your resume (and samples if applicable) to: Marisa.Winckowski@


View additional job opportunities at


Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.

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Details

  • Job Reference: 1108271704-2
  • Date Posted: 7 September 2023
  • Recruiter: Creative Circle
  • Location: Woodbridge, New Jersey
  • Salary: On Application