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Senior Director of Marketing

Hoboken, New Jersey
7 Sep 2023

***Candidates MUST HAVE Fragrance Industry experience. No exceptions.***

  • Do not apply unless you have a background in the Fragrance Industry.
  • Candidates must be able to be Onsite in Hoboken, NJ 4x/week**


Robert Half is seeking an amazing Fragrance marketing director. The marketing director mission is to deliver a robust & profitable US marketing plan and create a holistic fragrance experience for the client at all touch points.

The marketing director oversees the 360 execution of all marketing projects and plans and plays a crucial role in creating a consistent voice across all channels of communication and consumer touchpoints, strengthening our digital footprint and in-store environment to drive growth to the brand portfolio.


  • Experience in a global marketing in the beauty & fragrance category is required.
  • Experience in the Fragrance category is required - no exceptions.
  • US 360 fragrance strategy and execution: media, social, creative, events, PR & Influencer Marketing
  • market analysis to identify trendy and successful business drivers to influence go-to-market activations and plans.
  • Prepare Launch plan per retailer based on brand objectives and guidelines.
  • Manage events/animation creation and ensure premium execution instore.
  • Manage promotional budget and allocation of spend with overall goal of profitability.
  • Participate in preparation of national yearly seminar.
  • Lead and manage a team of marketers.
  • Experience managing & developing direct reports(s)


  • Bachelor's degrees required.
  • Minimum years of experience: 10 years in marketing within the Fragrance industry role
  • Proven successful track record in marketing.
  • Passion & enthusiasm for Fragrances
  • Excellent oral and written communication skills
  • Strong computer skills: PowerPoint, excel.
  • Strong organizational skills
  • Team player with strong leadership capabilities
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  • Job Reference: 1108271350-2
  • Date Posted: 7 September 2023
  • Recruiter: Robert Half
  • Location: Hoboken, New Jersey
  • Salary: On Application