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Vice President of Brand Strategy

Location
Detroit, Michigan
Posted
1 May 2025

About the Company

A globally renowned healthcare consulting firm.

Industry
Business Consulting and Services

Type
Privately Held

Founded
2000

Employees
1001-5000

Specialties

  • asset investment strategy
  • brand experience and engagement
  • brand strategy
  • business transformation
  • commercial and scientific strategy
  • health equity
  • advanced data and analytics
  • early-stage strategy
  • embedded consulting
  • engagement strategy and execution
  • expert panels of leading clinicians
  • go-to-market strategies and market shaping activities
  • health economics and outcomes research
  • healthcare policy
  • integrated evidence generation
  • launch excellence
  • market access
  • media planning and activation
  • medical engagement and communications
  • omnichannel experiences
  • performance optimization
  • portfolio strategy
  • predictive analytics
  • publications planning
  • digital quality assurance
  • scientific strategy
  • software development
  • stakeholder engagement
  • technology strategy
  • ux/ui digital design
  • value engagement

About the Role

The company is excited to offer the opportunity for a Vice President of Brand Strategy to join our dynamic team. We are looking for a visionary leader with a proven ability to create impactful insights that shape brand strategies and innovative campaigns. In this pivotal role, you will foster client trust and spearhead the development of brand and product strategies, including go-to-market and business strategies. You will lead client meetings, workshops, and research initiatives to ensure alignment of all brand activations with overarching strategic principles. Acting as a strategic partner to our clients, you will propose proactive solutions and encourage innovative thinking. Candidates should hold a Bachelor's degree in a relevant field and possess at least 10 years of experience in a healthcare or pharmaceutical advertising agency. Expertise in professional direct-to-consumer or patient marketing is essential. The ideal candidate will be a compelling storyteller, a critical thinker, and an influential leader who excels in collaboration with cross-functional teams to deliver strategic recommendations that yield significant brand impact. We are committed to a diverse and inclusive work environment and encourage individuals passionate about making a positive difference in healthcare to apply.

Hiring Manager Title
SVP, Strategy

Travel Percent
Less than 10%

Functions

  • Marketing
  • Strategy
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Details

  • Job Reference: 1646310233-2
  • Date Posted: 1 May 2025
  • Recruiter: Confidential
  • Location: Detroit, Michigan
  • Salary: On Application