Vice President of Digital Marketing Performance

Vice President of Digital Marketing Performance

About the Company

Join a thriving marketing business focused on innovating within the Human Resources industry.

Industry

Human Resources

Company Type

Privately Held, VC-backed

Founded

2019

Employees

1001-5000

Categories

• FinTech
• Human Resources
• Payments
• Recruiting
• Software
• Publishing
• Compliance
• Consulting
• Agency
• Professional Services
• Scientific
• Technical Services
• Information Technology & Services
• Technology
• Financial Services

Specialties

• Remote jobs
• PEO
• Hiring
• Remote work
• Global employment
• Payroll
• EOR
• Remote hiring
• Global benefits
• Global tax and compliance management
• International payroll
• IP protection
• Automated payments
• Human resource management
• Contractor management
• Owned entities
• Visas and immigration
• Employee onboarding
• Time off approvals
• Employment documentation management
• Incentives and expenses management
• Salary calculation
• HRIS
• HRMS
• Global equity management

About the Role

We are on the lookout for a dynamic Vice President of Digital Marketing Performance to spearhead innovative customer acquisition strategies. This senior leadership position is crucial for managing and guiding performance channels, with a focus on ambition, vision, and strategic business development. You will build a sophisticated customer acquisition engine that propels performance marketing forward. Your role will require a seamless blend of strategic planning, complex data analysis, and creative problem-solving to enhance conversion rates and achieve revenue targets.

Key responsibilities include:

• Developing and implementing cutting-edge marketing initiatives
• Conducting A/B testing to optimize campaigns
• Growing and leading a high-performing global team
• Collaborating cross-functionally with design, content marketing, sales, and product teams
• Monitoring competitors and providing strategic recommendations for optimizing market share

The ideal candidate will have:

• A proven track record in a Director+ level performance marketing role, preferably within a tech start-up or hyper-growth environment
• Expertise in digital advertising and paid media management, with a strong focus on ROI
• A data-driven approach, with robust quantitative and problem-solving skills
• An exceptional ability to tell compelling stories through data analysis
• A growth mindset and a passion for remote work
• A global outlook and the ability to adapt strategies to international markets

Travel for this position is less than 10%. Are you ready to make a significant impact in a rapidly expanding organization? We welcome your application!

Hiring Manager Title:
CMO

Functions:

• Marketing